JLL Nordic Outlook Report Autumn 2025

Since our February publication, the financial landscape has evolved against a backdrop of profound global shifts. The world order is rapidly changing – born from an American retreat from its position as world leader, marked by broken promises and abandoned alliances. This retrenchment has impacted confidence among both businesses and consumers, creating a climate where neither the economic order, nor military balance can be taken for granted. This increased uncertainty has prompted investors to reassess risk exposures and seek stability in regions with proven institutional strength, potentially strengthening Europe’s relative position.