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Driven by mobile shopping, e-commerce won big this past holiday season
American consumers spent over $240 billion online during the 2024 holiday season, with mobile shopping accounting for nearly 55% of online sales.
Ecommerce
Technology management
Retail
Manufacturing
Authors
SL
Saul Lua
Analyst of Research, Retail
Online sales surpass $240 billion during the 2024 holiday season
Most consumers used a smartphone to make their purchases
‘Buy now, pay later’ reaches new high
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