Turning risk to opportunity: rethinking value creation in aging places and spaces

CHICAGO, November 19, 2024 – The global commercial real estate market continues to rapidly evolve as shifting preferences for how space is used and where development takes place conflate with tightening sustainability requirements, strained national and local finances and infrastructure. JLL’s (NYSE: JLL) latest research “Opportunity through obsolescence,” is the first in a series of articles exploring the multifaceted opportunities found in assessing existing challenges in the built environment – including age and design, regulatory pressures and location – and turning them into value and returns.

JLL finds that of the 776 million square meters of existing office space across 66 markets globally, about half of that space, or 322-425 million square meters, is likely to require substantial investment to remain viable in the near term – an investment of approximately $933 billion-$1.2 trillion in spending. Proactive engagement to retrofit and update existing assets will be key to unlocking opportunities for value creation through strategic investment and adaptation, particularly in the U.S. and Europe, where 78% of office product and 83% of necessary capex is found.

“The commercial real estate landscape is at a turning point as property owners and cities look to establish long-term viability of existing buildings and districts, in the face of evolving experiential and spatial preferences, increasing regulatory pressures, climate risk and changes in real estate demand,” said Cynthia Kantor, CEO, Project & Development Services, at JLL. “By proactively assessing and addressing outdated and at-risk buildings, owners can unlock significant value, create a more sustainable, resilient built environment and drive future returns.”

“The full potential of existing assets, both those nearing the end and earlier in their lifecycle, can only be realized through collaboration between stakeholders and by considering how various levels of obsolescence interact,” said Phil Ryan, Research Director at JLL. “Owners and cities should assess how their portfolios holistically fit into their respective built environments and how a variety of factors contribute to their ability to respond to changing locational preferences and new sustainability and development regulations to create future value.”

Along with the asset- and regulation-driven stranding risks, is the growing demand for cohesive, amenitized and balanced spaces that are attractive to all potential stakeholders, from residents to workers and visitors. Local leaders and cities shifting focus to both high-level regeneration and smaller reparative approaches to reflect such spaces are already beginning to see the benefits.

Strategies for repurposing and retrofitting buildings vary widely across markets, with U.S. cities increasingly opting for large-scale conversion of office product to residential, hotel, lab and other uses. In Europe on the other hand, where structural vacancy is lower, targeted interventions for specific buildings can help to achieve overarching goals from city authorities to improve the public realm and enhance placemaking initiatives aimed at attracting workers back to office-heavy business districts and create inviting neighborhoods for visitors and residents.