DENVER, Nov. 13, 2025 – JLL Capital Markets announced today that it has arranged a $26.4 million joint venture equity placement for The Rocks, a 287-unit mixed-use development in Roeland Park, Kansas within the greater Kansas City MSA.

JLL’s client was EPC Real Estate Group, in facilitating the equity placement with an institutional opportunity fund investor.

With construction scheduled to commence in November 2025 and completion targeted for 2028, The Rocks will feature a four- and five-story wood frame wrap design encompassing approximately 273 market-rate multifamily units, 14 affordable multifamily units and a 5,000-square-foot ground-floor restaurant. Situated on a 7.58-acre site, the development will include approximately 350 parking stalls and offer studios, one- and two-bedroom apartments with luxury finishes including quartz countertops, premium stainless-steel appliances and smart home features supporting a mountain modern aesthetic.

The project will showcase an extensive amenity package including a fitness center with infrared sauna, virtual golf simulator, infinity edge pool, sunken patio with fireplace, poolside cabanas and a state-of-the-art media room. Additional amenities include a restaurant retail space, club room with resident bar, co-working spaces, pet spa and guest suites.

Strategically located in North Johnson County, The Rocks sits just 4.9 miles from Downtown Kansas City with its 120,000+ jobs and 2.7 miles from KU Medical Center with 7,000 employees. The development benefits from proximity to major transportation corridors including I-35 and Shawnee Mission Pkwy, providing easy access to Country Club Plaza, Overland Park and other premier Kansas City neighborhoods.

The project represents the area's first multifamily development built in 60 years and benefits from a substantial incentive package including a 20-year pay-off TIF, sales tax exemption on construction materials and a 2% CID totaling approximately $18.1 million. The development has received full entitlements and successful rezoning approval from the City of Roeland Park.

JLL Capital Market’s Equity Placement team was led by Managing Director Mark Erland, Director Kevin Barron and Senior Analyst Ellie Savage.

"This will be the area's first multifamily project built in 60 years with no other conventional multifamily communities over 100 units proposed in the market. The substantial public incentive package and EPC's proven track record of delivering best-in-class multifamily projects made this an attractive investment opportunity," said Erland.

JLL Capital Markets is a full-service global provider of capital solutions for real estate investors and occupiers. The firm's in-depth local market and global investor knowledge delivers the best-in-class solutions for clients — whether investment sales and advisory, debt advisory, equity advisory or a recapitalization. The firm has more than 3,000 Capital Markets specialists worldwide with offices in nearly 50 countries.

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