DALLAS, Nov. 18, 2025 –  JLL Capital Markets announced today that it has secured the successful sale of World Cup Plaza, a 90,391-square-foot strip center located in Frisco, Texas.

JLL represented the private seller in the transaction. The property was acquired by a real estate investment trust (REIT).

World Cup Plaza is strategically positioned at 5454 & 5656 Main St. and 9250, 9320, 9410 Dallas Pkwy. in the path of northern growth and is a direct beneficiary of the Dallas North Twy expansion. The property sits within an affluent trade area encompassing $31.5 billion of buying power within a 15-minute drive.

The strip center built in 2007 is 90% leased across 7.95 acres with 453 parking spaces. The property features a diverse tenant mix, including Blue Goose Cantina, The Green Gator, Rotate, My Gym, Wells Fargo and Industrious Frisco. The tenant base is split across food and beverage, business services, general services and medical.

JLL Capital Market’s Investment Sales and Advisory team representing the seller was led by Senior Managing Director Adam Howells and Director Erin Lazarus.

"World Cup Plaza represents an exceptional value-add opportunity in one of the Dallas-Fort Worth area's most dynamic growth corridors," said Howells. "The property's below-market rents, strong demographics and proximity to major developments like FC Dallas Toyota Stadium, Frisco Square and the Universal Studios project made it highly attractive to investors seeking upside potential in the Frisco market."

The Frisco submarket continues to experience transformative growth with major developments including the $10 billion Fields mixed-use project, $550 million Universal Studios development and $182 million Toyota Stadium renovation driving significant population and economic expansion in the northern Dallas corridor.

JLL Capital Markets is a full-service global provider of capital solutions for real estate investors and occupiers. The firm's in-depth local market and global investor knowledge delivers the best-in-class solutions for clients — whether investment sales and advisory, debt advisory, equity advisory or a recapitalization. The firm has more than 3,000 Capital Markets specialists worldwide with offices in nearly 50 countries.

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For over 200 years, JLL (NYSE: JLL), a leading global commercial real estate and investment management company, has helped clients buy, build, occupy, manage and invest in a variety of commercial, industrial, hotel, residential and retail properties. A Fortune 500 company with annual revenue of $23.4 billion and operations in over 80 countries around the world, our more than 113,000 employees bring the power of a global platform combined with local expertise. Driven by our purpose to shape the future of real estate for a better world, we help our clients, people and communities SEE A BRIGHTER WAY^SM. JLL is the brand name, and a registered trademark, of Jones Lang LaSalle Incorporated. For further information, visit jll.com.