JLL leases 165K-SF for Hadson Realty at its flagship 2 Park Ave

NEW YORK, June 15, 2026 – JLL announced today that it has leased 165,361 square feet in a series of transactions at 2 Park Ave., a 1.2-million-square-foot Midtown South office tower owned by Hadson Realty, the real estate arm of privately held fashion company Haddad Brands.

Rapidly growing transit tech company Via Transportation, Inc. has leased 55,066 square feet across the entire 25th and 26th floor. Savills brokers Erik Schmall and Allyson Bowen represented the tenant.

Cadent, an AI-powered predictive advertising company, leased the entire 50,017-square-foot ninth floor of the property as part of a consolidation and expansion of its New York City operations. Newmark’s Aaron Ellison and Adam Spector represented the tenant.

Charlie Health, the nation's leading provider of virtual high-acuity behavioral healthcare, leased the 28,424-square-foot 21st floor. JLL’s Alex Chudnoff and Ian Lipman represented the tenant.

The City University of New York (CUNY) leased 21,621 square feet on the 12th floor for use as a business operations office. Cushman & Wakefield brokers Rob Lowe, Mark Weiss, Jared Thal and Michael Norris represented CUNY.

In addition, the global economic advisory firm Oxford Economics leased 10,233 square feet on the 12th floor. Peter Cipriano of Savills represented the tenant.

The five join a roster of premier tenants at the 29-story property where Haddad Brands itself occupies 250,000 square feet as its NYC corporate headquarters. Other major tenants include law firm Herrick Feinstein LLP and infrastructure consultant AECOM.

Haddad Brands Principal Richard Haddad said, “Our commitment to 2 Park Avenue goes beyond ownership. We were so confident in the building's future that we chose to make it our own home, and we look forward to welcoming new tenants who will help write the next chapter of this iconic address, enjoying best-in-class amenities and an exceptional experience every day.”

JLL’s Mitch Konsker, Cynthia Wasserberger, Kristen Morgan and Michael Pallas represented ownership along with Haddad Brands Director Franco Rauseo in closing the transactions.

Located just off 33rd Street in Manhattan’s Midtown South neighborhood, 2 Park Ave. has undergone a comprehensive, design-forward capital program to elevate both the workplace environment and tenant experience. Upgrades include a reimagined lobby, refined retail frontage, enhanced aesthetics throughout the building and meticulous attention to detail reflecting the company’s long-term commitment to the asset.

A robust suite of amenities tailored to the needs of modern businesses includes a wraparound outdoor terrace with 360-degree city views and three outdoor pergolas with full catering capabilities that are conditioned for year-round use. There is also a conference center that can accommodate up to 250 individuals, a tenant lounge, fitness center, bike storage and upgraded building systems throughout. The building offers large floorplates that are ideal for collaborative layouts.

Located equidistant between Grand Central Terminal and Penn Station, 2 Park Ave. is ideally positioned for commuter access, which has become an increasingly critical factor for tenants evaluating post-pandemic workplace strategies.

JLL is currently offering units ranging from 8,000 to 50,000 square feet at 2 Park Ave. Midtown South remains one of the city’s most competitive submarkets for Class A office space with direct vacancy at 13.1%, according to JLL’s Q1 Manhattan office report. Midtown South saw strong leasing momentum over 2025, with activity up 44.8% year-over-year.

Rauseo said, “We are seeing strong interest from tenants who recognize the rarity of high-quality space and amenities in this district. With demand accelerating and supply tightening, we’re confident that 2 Park Avenue’s timeless architecture, thoughtful upgrades and transit-rich location will appeal to companies that are shaping the future of their industries.”

JLL is a leader in the New York tri-state commercial real estate market, with more than 2,600 of the most recognized industry experts offering brokerage, capital markets, property/facilities management, consulting, and project and development services.

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