BPR Properties completes portfolio sale of two Salisbury hotels
CHARLOTTE, Dec. 12, 2025 – JLL’s Hotels & Hospitality Group announced today the completion of a two-property, 184-room hotel portfolio sale in Salisbury, North Carolina. BPR Properties sold both the Courtyard by Marriott Salisbury and Holiday Inn Express & Suites Salisbury in separate transactions.
The adjacent properties are strategically positioned at 120 and 125 Marriott Circle along Interstate 85 in Salisbury, North Carolina. The Courtyard Salisbury features 94 guest rooms in a four-story building that opened in 2013 and recently underwent extensive renovations. The Holiday Inn Express & Suites Salisbury offers 90 guest rooms in a four-story building that opened in 2017.
All guest rooms feature individual climate control, dedicated workspaces, coffeemakers, flat-screen televisions, mini-refrigerators and hair dryers. The Courtyard operates The Bistro restaurant serving American cuisine and Starbucks coffee, while the Holiday Inn Express provides complimentary breakfast service.
The properties offer a combined 1,950 square feet of meeting and conference space. Shared amenities across both hotels include fitness centers, indoor pools, complimentary parking and Wi-Fi, business centers, and guest laundry facilities.
Salisbury, home to approximately 35,000 residents in Rowan County, benefits from its inclusion in the Charlotte Metropolitan Statistical Area while maintaining its distinct character. The city's strategic location along the Interstate 85 corridor, which services an average daily traffic volume of approximately 65,000 vehicles per day with 25 to 40 percent commercial traffic, provides exceptional access to major urban centers. Charlotte lies approximately 45 miles southwest, while Winston-Salem, home to Wake Forest University, sits less than 40 miles northeast.
The local economy demonstrates diversity with major employers including Novant Health Rowan Medical Center, Food Lion corporate headquarters and Freightliner Trucks. The market also supports higher education institutions including Catawba College with 1,300 students and Livingstone College with 1,100 students. Additional economic drivers include the W.G. (Bill) Hefner VA Medical Center, Cheerwine bottling operations, Reeb Millwork manufacturing and Ingersoll Rand's air compressor production facility.
The JLL Hotels & Hospitality team that represented the seller was led by Senior Director John Testerman and Senior Associate Alex Payne.
"Salisbury's diverse economic base, anchored by healthcare, corporate headquarters and educational institutions, provides stable demand drivers that support consistent hotel performance," said Testerman. "The unencumbered nature of these assets allows new ownership to maximize operational synergies and implement strategic revenue management initiatives at an attractive basis relative to replacement cost."
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About JLL
For over 200 years, JLL (NYSE: JLL), a leading global commercial real estate and investment management company, has helped clients buy, build, occupy, manage and invest in a variety of commercial, industrial, hotel, residential and retail properties. A Fortune 500® company with annual revenue of $23.4 billion and operations in over 80 countries around the world, our more than 113,000 employees bring the power of a global platform combined with local expertise. Driven by our purpose to shape the future of real estate for a better world, we help our clients, people and communities SEE A BRIGHTER WAYSM. JLL is the brand name, and a registered trademark, of Jones Lang LaSalle Incorporated. For further information, visit jll.com.
About BRP Properties
BPR Properties was founded in 1983 with the purchase of their first property, a smoke shop in Staten Island, New York. They purchased their first motel in Asheboro, North Carolina in 1986. With over 40 years of experience, BPR runs a multifaceted real estate company with offices in High Point, NC and Savannah, GA. For more information, please visit at bpr-properties.com