New, global store design reignites the way consumers engage with Cat Inc.

As part of Caterpillar Inc., the world's leading construction and mining equipment manufacturer, Cat represents premium workwear and lifestyle products. JLL Design created a progressive, authentic, and replicable store design to modernize consumer engagement while honoring Caterpillar's nearly 100-year legacy. This refreshed monobrand experience targets younger consumers and drives conversion among brand loyalists.