JLL Launches Technology Advisory Services in Thailand & Southeast Asia

Bangkok, 17 July 2025 – JLL (NYSE: JLL), a leading professional services firm specialising in real estate and investment management, announced the launch of its Technology Advisory services in Thailand and Southeast Asia. The expansion of its Thailand platform comes as demand for smart building consultancy across Southeast Asia continues to expand.

JLL’s expanded Technology Advisory platform is now led by Adam Stark, JLL’s Head of Smart Systems and Asset Performance for Asia Pacific, who has recently relocated to Bangkok to drive the business forward in response to growing regional demand.

JLL Technology Advisory is a specialised consulting offering designed to help organisations leverage technology and data to solve complex real estate challenges and drive digital transformation across their property portfolios. The service is also designed to support developers and investors that are designing and developing Smart Cities and Smart Buildings.

“Smart building technology has quickly transitioned from an optional real estate performance enhancer to a strategic imperative,” said Michael Glancy, Managing Director, Southeast Asia at JLL. “As real estate matures into a data-driven industry, our ability to translate global innovation into practical, high-impact solutions corresponds to the demand from clients in Thailand and the region to future-proof their assets and elevate performance in measurable ways.”

Mr. Stark brings over two decades of experience to his expanded Bangkok-based role and brings recognized industry leadership within the smart building space to JLL Technology Advisory services in Thailand. His portfolio includes developing and delivering the strategy for 101 Collins Street in Melbourne—one of Australia’s first Platinum SmartScore certified buildings—as well as providing advisory for iconic developments including Merdeka 118 in Kuala Lumpur and One Bangkok in Thailand.

“Thailand and Southeast Asia are at a tipping point in digital transformation,” said Adam Stark. “JLL’s expanded advisory services will further empower clients to navigate this journey by aligning the right technology to their asset performance goals and enhancing the end-user experience.”

JLL Technology Advisory services address challenges including fragmented data systems, rising operational costs, sustainability targets, and evolving tenant expectations. The introduction of these services in Thailand supports landlords, developers, and occupiers seeking future-ready real estate solutions that are both technologically advanced and operationally efficient.

The expanded business line draws on the capabilities of a cross-functional team of technology specialists and real estate consultants. The team includes strategists, real estate professionals, and data experts who deliver tailored solutions for diverse client needs, offering end-to-end guidance on smart building strategy, from system design and integration to energy performance optimisation and tenant experience enhancement.

JLL has the unique capability of leveraging its real estate knowledge from across the Globe as well as technology advisory services to empower decision making and tangible solutions. With this connected approach clients will be able to benefit in all aspects of their requirements around technology and justify their investments. 

Adam Stark, JLL’s Head of Smart Systems and Asset Performance, Asia Pacific