Introduction
In the high-stakes race for technology innovation, the workplace has become more than a backdrop—it’s now a strategic lever for growth, culture, and competitiveness. In the technology sector in particular, AI is reshaping everything from investment priorities to talent demands. Now, technology companies must rethink how their spaces support both people and progress. The emerging imperative: design flexible, cost-efficient environments that don’t just accommodate work—but inspire it.
If your company is concerned about how best to future-proof its spaces for evolving workplace expectations, you’re not alone. According to a JLL Research survey , only about half of all technology companies have optimized their corporate real estate (CRE) portfolios for new ways of working. Many tech companies are still seeking the right approach for modernizing their workplaces, to support potential future headcount needs while staying cost-conscious.
Evolving priorities and expectations
Today’s employees are looking for more than just a desk—they’re seeking spaces that reflect their values, support their well-being, and enable meaningful collaboration. Employees have come to expect flexible work options, and also want the office to provide a productive, enjoyable experience that justifies the commuting time. Furthermore, data finds that productivity tends to surge with in-person workplace experiences.
Big Tech companies are pouring investments into artificial intelligence innovation and want to reduce their footprints and real estate costs through higher-density office layouts and consolidations. For companies racing to invest in AI and innovation, there’s an urgent need to ensure that physical environments don’t fall behind. That means designing workplaces that can evolve in step with emerging workstyles, while supporting community, learning, and flexibility.
The landscape of workplace planning is becoming increasingly complex, driven by a confluence of factors. Organizations are balancing hybrid work models, evolving employee expectations, and a renewed focus on portfolio optimization. Many tech companies continue to maintain a hybrid program, however optimizing space utilization is the primary goal of these hybrid programs, cited by 100% of organizations. These shifts, coupled with the need to enhance collaboration and focus spaces, create a multifaceted challenge for corporate real estate leaders. As companies aim to increase seat-sharing ratios and improve density metrics, the need for sophisticated planning tools and strategies becomes paramount.
Three keys to creating the right workplace modernization strategy
A “one size fits all” workplace strategy does not exist. In general, however, most technology company offices are transitioning from assigned desks and enclosed meeting spaces to more collaboration space, shared seating and more flexible floor plans. Optimizing the workplace for multiple ways of working means balancing the areas of flexible versus fixed environments, workspaces for collaboration versus individual work, and efficiency versus comfort.
“Every technology company must navigate its own journey toward a holistic approach that balances cost efficiency, employee experience, and corporate flexibility goals,” says Justin Kenyon, Managing Director, Technology Division, JLL.
The following three principles will help you begin the journey to future-proofing your technology company workplace.
Since workplace design has a significant impact on employee performance and wellbeing, it’s important to pay attention to the issues that generate the most common complaints: noise, temperature and workspaces for individual work. Also important are design elements that foster wellbeing and creativity. Natural light, outdoor views and spaces, open sightlines, plants and sustainable materials bring a connection to relaxation and nature that can relieve stress and encourage creative thinking essential to innovation.
3) Leverage data
Workplace strategy decisions are most successful when informed by data and information about the employee experience in your space. Quality data is paramount in making impactful decisions rather than simply collecting large amounts of information. In fact, according to the 2025 Technology Spaces Report, only 20% of technology companies have excellent capabilities to track hybrid programs (compared to just 7% across all industries).
For an accurate picture of how and when space is being used, turn to data and analytics tools that reveal real-time trends and generate predictive insights. In fact, organizations with advanced data capabilities gain significant advantages. Among technology companies, 76% of occupancy planners use utilization data to aid in design, helping create spaces that truly meet employee needs.
Potential data sources include Wi-Fi network metadata, wireless workplace sensors, or room reservation software that indicate which spaces are most or least utilized. With data and analytics tools, you may learn, for example, that small meeting rooms are constantly full while larger rooms are consistently under-utilized. Based on that insight, you could reconfigure the office with fewer large conference rooms and more small meeting spaces.
Taking a strategic approach to data collection is essential. This means aligning your objectives with an overall business strategy, determining KPIs, and identifying specific metrics that will support decision-making. Consider linking disparate data from cost, space, and human-centric metrics to create a comprehensive "Workplace Vibrancy Index" that provides a holistic view of your workplace's effectiveness.
Finding the right approach for your organization
For every technology company, the journey to an efficient and effective workplace is complex. Leading technology companies are successfully balancing competing business priorities by assembling an experienced team to help modernize their offices for the future of work. By keeping your organizational culture and employee needs front and center, you can arrive at a flexible, cost-efficient workplace that helps attract and train the talent that drives innovation.
"To thrive in today's tech landscape, companies must recognize that the workplace is no longer a static entity but a dynamic tool. By building in flexibility, designing for employee needs, and leveraging data, we can create magnetic environments that attract, engage, and inspire top talent," says Kenyon.
The tech industry, driven by innovation and talent competition, is at the forefront of evolving workplace expectations. CRE leaders must recognize the shift from traditional office spaces to dynamic ecosystems that prioritize employee experience and adapt to changing work styles.
To learn more about how JLL can help you optimize your real estate strategy in this demanding ecosystem, visit https://www.jll.com/en-us/industries/technology.