This brand-new 150-room hotel represents a cornerstone asset validating the district's mixed-use vision, adding to the extraordinary absorption pace of the adjacent developments, further underwriting the success of this ultra dynamic district.
11 May 2026
News release
11 May 2026
The JLL BeLux Capital Markets team has exclusively advised on the off-market transaction of a newly delivered B&B hotel in Luxembourg's prime Cloche d'Or district
Categories:
Authors
Vincent Van Brée
Valérie de Laminne
The JLL BeLux Capital Markets team has exclusively advised on the off-market transaction of a newly delivered B&B hotel in Luxembourg's prime Cloche d'Or district.
Positioned at the focal point of Cloche d'Or, directly opposite Auchan Shopping Center, this brand-new 150-room hotel represents a cornerstone asset validating the district's mixed-use vision, adding to the extraordinary absorption pace of the adjacent developments, further underwriting the success of this ultra dynamic district.
Alexandre De Wagheneire, Senior Director at JLL: "Operational since September 2025, this hotel already demonstrates robust performance—a real testament to Grossfeld and B&B's joint vision in addressing Luxembourg's acute shortage of high-quality and affordable hotel accommodation. The investment rationale is extremely compelling: a sustainable, brand-new hotel in Luxembourg's most dynamic district, delivering day-one cashflow from an investment-grade tenant on a long-term lease at sustainable economics that enable strong operational performance. This exemplifies real estate at its best—where tenant and owner objectives align, creating mutual value and resulting in a highly liquid, secure long-term investment."
We extend our sincere congratulations to /Grossfeld (Seller - Joint venture of Promobe & Nextensa ) and /Aberdeen acting on behalf of Irish Life Investment Managers (Purchaser) and warmly thank them for their trust in partnering with us on this strategic transaction marked by excellent collaboration throughout the process.
About JLL
For over 200 years, JLL (NYSE: JLL), a leading global commercial real estate and investment management company, has helped clients buy, build, occupy, manage and invest in a variety of commercial, industrial, hotel, residential and retail properties. A Fortune 500® company with annual revenue of $20.8 billion and operations in over 80 countries around the world, our more than 106,000 employees bring the power of a global platform combined with local expertise. Driven by our purpose to shape the future of real estate for a better world, we help our clients, people and communities SEE A BRIGHTER WAYSM. JLL is the brand name, and a registered trademark, of Jones Lang LaSalle Incorporated. For further information, visit jll.com.