Brazil is a fast-growing consumer market with a burgeoning middle class and wealth creation rivaling that of China. But for many retailers the country remains uncharted territory. In this video, JLL’s Rich Thompson, Kris Bjornson, Kelly Gray, and Julie Steffen discuss the challenges and opportunities retailers can expect to encounter in this rapidly changing market. Watch to find out what retailers and investors need to do to be successful there.
With logistics typically accounting for 80% of a corporation’s operating costs, Brazil’s emerging infrastructure presents retailers with a number of key challenges.
With the world’s seventh largest population and a rapidly growing middle class, retailers are starting to take notice of Brazil. Find out what challenges they face entering this key market.
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