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JLL’s Real Views scoops prestigious global content marketing award

LONDON, 20 July 2016 – JLL's brand journalism site Real Views has won a 2016 Content Marketing Award for Best Overall Editorial – Digital. The Content Marketing Awards, produced by the Content Marketing Institute, is the largest content marketing awards program globally.

This year's Content Marketing Awards include 76 categories recognizing all aspects of content marketing, from strategy to distribution, from design to editorial. A panel of judges chose the "best of the best" in content marketing excellence from more than 1,300 entries.

Rhian Nicholson, Global Editor, JLL Real Views, said: "This award is great recognition of the success Real Views has enjoyed in its first year, and of the hard work, creativity and vision of our team. Our focus is to continue to develop Real Views, exploring the trends that are shaping the world of real estate and sharing our stories with our growing global audience. Our goal is to put real estate on the map and to showcase JLL's expertise and insights."

"Each year I am impressed with the caliber of work that is submitted, and this year is no exception," says Joe Pulizzi founder, Content Marketing Institute. "One of the things that really stood out this year was that marketers are truly starting to understand the approach of content marketing, and seeing real return on investment that is driving future marketing decisions.  It's easy to say that this was our best class ever."

A full list of the 2016 winners and finalists in all 76 categories is available on the Content Marketing Awards website.

About JLL
JLL (NYSE: JLL) is a professional services and investment management firm offering specialized real estate services to clients seeking increased value by owning, occupying and investing in real estate. A Fortune 500 company with annual fee revenue of $5.2 billion and gross revenue of $6.0 billion, JLL has more than 280 corporate offices, operates in more than 80 countries and has a global workforce of more than 60,000. On behalf of its clients, the firm provides management and real estate outsourcing services for a property portfolio of 4.0 billion square feet, or 372 million square meters, and completed $138 billion in sales, acquisitions and finance transactions in 2015. Its investment management business, LaSalle Investment Management, has $58.3 billion of real estate assets under management. JLL is the brand name, and a registered trademark, of Jones Lang LaSalle Incorporated. For further information, visit


Notes to Editors:

About Content Marketing Institute
Content Marketing Institute is the leading global content marketing education and training organization, teaching enterprise brands how to attract and retain customers through compelling, multichannel storytelling. CMI's Content Marketing World event, the largest content marketing-focused event, is held every September in Cleveland, Ohio, USA, and the Intelligent Content Conference event is held every spring. CMI publishes the bi-monthly magazine Chief Content Officer, and provides strategic consulting and content marketing research for some of the best-known brands in the world. CMI, a UBM company, has made the Inc. 500/5000 list from 2012-2015. Watch this video to learn more about CMI.